
Negotiation Training Programs
We equip you with the skills, insights, and discipline needed to drive meaningful behavioral change, enhance performance, and generate sustainable financial growth


NEGOTIATION MASTERCLASS
Developing a Collaborative Negotiation Mindset
Beginner to Intermediate (1 to 5 hours)
Practical and interactive approach
Identification and correction of common negotiation mistakes
Clear step-by-step process for preparing effective and structured negotiations
Fostering a collaborative mindset to drive organizational growth
Insight into brain-based decision-making and its impact on negotiation
Development of emotional intelligence and persuasive communication skills
Beyond traditional tactics: strategic preparation for superior outcomes
Training designed for leaders and operational teams in complex business environments


MASTERING NEGOTIATION PRINCIPLES (MNP)
Intermediate – Advanced (12 to 16 hours)
Includes Everything from the Masterclass, Plus:
Personalized intensive program focused on real-world application
Enhanced skills for conducting effective and profitable negotiations across any area
Business impact optimization through strategic negotiation practices
Clear understanding of negotiation types and strategies to approach each successfully
Role plays, video analysis, and immediate feedback to refine techniques
Practical tools to elevate performance and deliver sustainable value to the organization


Includes Everything from Mastering Negotiation Principles, Plus:
Transformation of negotiation skills through neuroscience, biology, persuasion, and advanced techniques
Intensive, hands-on program tailored to each participant’s specific needs
Immediately applicable content that boosts daily negotiation performance and drives sustainable results
Emotional management strategies to improve decision-making and self-regulation during negotiations
Video-recorded role plays with personalized feedback to refine techniques in a safe, practical environment
Implementation of the “adaptive negotiation” model — adjusting strategies to match the counterpart’s profile and context
Personalized mentoring and additional resources for continuous, long-term development of negotiation skills
MASTERING NEGOTIATION SKILLS & BEHAVIORS (MNSB)
Advanced (26 to 30 hours)
★★★★★
Participating in the negotiation training with Jorge Gueren was far more than enriching — it was a turning point in how I began to understand the vital importance of being fully prepared for the final stage of the sale. My approach to negotiation changed completely. I learned to recognize the exact moment when the sale ends and the negotiation truly begins. Absolutely fantastic! Thank you so much!
Tony Rezende
Account Executive - Grupo Band, Vale
★★★★★
I’ve worked with Jorge on several initiatives, and he’s a top-tier professional — dedicated, hardworking, and an excellent communicator. I also took part in his NEGOTIATION training, which I truly enjoyed. I still recall his advice and teachings every single day..
Estela Murciano
Chief Operating Officer COO // Project Management Office Director PMO // Startup Mentor